How to Use Social Media to Build Your Email and SMS Lists

Last Updated On August 13th, 2014Local SEO, Social Media Marketing, , ,

email marketingSocial media is a great way for your business to connect directly with your customers in a more laid-back setting. This makes it a great tool for building your email and SMS lists. Here are a few tips from Marketing Profs that will help you improve your lists with social media.

1. Use a web form on your Facebook. Dedicate a tab on your Facebook page to a web form that people can complete to join your email or SMS lists. You can tweet the link to the form from your Twitter account to reach a whole new group of followers.

2. Have your fans text for a coupon or other promotion. Ask your fans to text you to receive a coupon or enter a contest and in return, as that they join your SMS or email list. Make sure you let them know that they can unsubscribe any time.

3. Promote your Facebook and Twitter pages in your store, on your website and in your online and offline advertising. Once your customers and potential customers fan or follow your business on social media, you’ll be able to connect with them, engage them and offer them coupons and offers and ask them to subscribe to your email or SMS list in return.

Once you build your email and SMS lists, be sure to offer information your target audience would be interested in. Teach them something and let them know why your product or service will make their life easier, save them money or entertain them and you will minimize unsubscribes and be on the way to creating more advocates for your brand.

Top SEO News: Week of February 6, 2012

Last Updated On March 14th, 2024Search Engine News, , , , ,

Check out the top SEO, search engine and Internet marketing industry news stories from around the Web this week.

Google’s January Search Update: Panda in the Pipelines, Fresher Results, Date Detection and More
Check out the latest updates from Google, including a new Panda algorithm update, fresher results, autocomplete, date detection and more.

Facebook Turns 8, and Together We’ve Grown
In honor of Facebook’s 8th birthday, Mashable takes a look back at the evolution of the social network.

Latest Google Search Revamp Brings Opportunities for Local Businesses
Google’s newest updates will likely allow local businesses to combine their SEO and social media strategies using Google+.

Social Media Ad Spend: 89% on Facebook, 39% on Twitter and 18% on Google+
See which social media networks advertising agencies plan to use in 2012 with this report from Strata.

Google Instant: Only On When Your Computer can Handle It
Google Instant now has a new default preference, it’s only enabled if your computer can handle it, otherwise Google will automatically disable the application.

Nielsen Announces Top 10 Most-Visited Websites

Last Updated On March 14th, 2024Local SEO, , , ,

According to a study recently conducted by Nielson Research, a global leader in measurement and information, Google is the number one most-visited website on the Internet. The data, gathered from a study of work and home computer browsing habits, covered the period between January 1 and October 31, 2011. An average of 153,441,000 people visited Google every month with over a billion during the 10-month span. According to the study, Facebook came in close second with an average of 137,644,000 visitors per month.

Check out the complete list of the top 10 most-visited U.S. bases websites of 2011:

top10websites2011

The information presented in the study goes to show just how important it is for local businesses to be found in Google. It’s not only the most visited website; it’s the most popular search engine, dominating the industry with 67.5% of the visits share according to Experian Hitwise. Local Splash can get your business on the first page of Google. Explore our services here.