Tag Archives: local internet marketing

One million users isn’t cool. You know what’s cool? A billion users.

Social network, Facebook, just exceeded 1 billion users. The announcement came today from Facebook Co-founder and CEO, Mark Zuckerberg.

“Helping a billion people connect is amazing, humbling and by far the thing I am most proud of in my life,” said Zuckerberg of reaching the milestone.

According to CNN, it took Facebook six years to get 500 million users. Less than two years later, the company has hit the 1 billion mark; not too bad for a company that got its start in a college dorm room.

What does Facebook have in store for the future? According to Zuckerberg, the company is focusing on improving the mobile experience of its users. Half of Facebook’s users access the site at least once a month from their mobile device and over 100 million users only log into Facebook from their mobile device. Zuckerberg says that mobile “is the future,” which is why they are focusing on perfecting the mobile Facebook application.

Are you one of Facebook’s billion users?

Consumers are doing more shopping and product research on mobile devices and according to a recent Google study, 75% of users prefer a mobile-friendly site, yet 96% of consumers have encountered sites that were clearly not designed for mobile. This means there is a lot of room for improvement for many business owners who have yet to go mobile. Here’s what else the study revealed.

A mobile-friendly website can help create loyal customers.

67% of mobile users say they’re more likely to buy from a site that’s mobile-friendly
74% of users say they’re more likely to return to a site that’s mobile-friendly

Without a mobile-friendly website, you could be sending customers to your competitors.

50% of users said that even if they like a business, they’ll use them less often if the website isn’t mobile-friendly
61% of users said if they didn’t find what they were looking for immediately on a mobile site, they would move to another website

When your website isn’t mobile-friendly, it frustrates most users and can hurt your company’s reputation.

52% of users said that a bad mobile experience made them less likely to engage with a company
48% of users said that if a website didn’t function well on a mobile device, it made them feel like the company didn’t care about their business

This Google study makes it clear that mobile-friendly websites are a must! Start taking steps to make sure your mobile website is user-friendly today.

Local Splash recently participated in the Alzheimer’s Association of Orange County’s Walk to End Alzheimer’s event at Angel Stadium of Anaheim. The event was the first of 5 Alzheimer Walks in Orange County and raised over $100,000 for the cause.

Watch our video of the Walk to End Alzheimer’s event at Angel Stadium!

Check out our photos from the event on our Facebook page!

Tag Archives: local internet marketing

Recent Google Study Shows the Importance of Mobile-Friendly Websites

Local Splash Participates in the Walk to End Alzheimer’s at Angel Stadium