Check out the top SEO, search engine and Internet marketing industry news stories from around the Web this week.

Keeping Up With Google: Bing Launches New “Search Quality Insights” Series
Bing recently announced a new “Search Quality Insights” series so users can get a better understanding of how Bing creates its search results. Google launched a similar series in December called “Search Quality Highlights.” Find more details here.

Yahoo Sues Facebook Over 10 Patents
According to Mashable, Yahoo filed a complaint against Facebook

Pew Report: 65% View Personalized Search As Bad; 73% See It As a Privacy Invasion
According to a recent report released by Pew, many view personalized search as a bad thing. Almost three-quarters of people who participated in the survey believe that search engines gathering personal data to customize results is an invasion of privacy. Read more details about the report’s findings here.

What People Are Pinning on Pinterest
RJ Metrics recently conducted a study of approximately 1 million pins across 9,200 different users to discover what people are pinning on Pinterest. The results showed that the most popular pin categories included Home, Arts and Crafts and Style/Fashion. Read more for details.

Study: 72% of Consumers Trust Online Reviews as Much as Personal Recommendations
According to this year’s Local Consumer Review Survey, 72% of consumers say they trust online reviews as much as personal recommendations. Fifty-two percent of the people surveyed said that positive reviews make them more likely to do buy from a local business.