As Google celebrates its 15th Anniversary, Local Splash Founder David Rodecker discusses the advantages of using Google+ to improve local search visibility for businesses.

For any local business, Google+ is a social media channel too valuable to ignore.

The best local marketing your business can have is word of mouth. These days, word of mouth is happening online and reaching far beyond your neighborhood. The challenge is to be sure your customers easily find your local business, whether they hear about you in person or online.

That’s where Local Splash can help.