According to the Twitter blog, starting in late March,Twitter will be introducing a new advertising offering for small businesses that will help them grow their businesses through the use of Promoted Tweets and Promoted Accounts.
Twitter partnered with American Express in order to make it simple for small businesses to advertise on Twitter. American Express card members based in the U.S. will also be able to try the new advertising platform before anyone else and American Express will even give $100 in free advertising to the first 10,000 businesses to sign up.
According to the blog, “successful small business owners intuitively know how to build meaningful relationships with their customers. They were the first to use Twitter to talk with consumers in real time and their creativity demonstrated Twitter’s potential as a marketing platform.”
As a small business owner, will you take advantage of the new Twitter marketing offerings next month?