Tag Archives: local seo services

Check out the top SEO, search engine and Internet marketing industry news stories from around the Web this week.

Bing Fires Two Marketing Execs Over Vendor Issues
According to Search Engine Land, Microsoft recently fired two Bing executives for “mismanagement of company assets and vendor procurement.”

Google Shares 7 Tips With Free Web Hosting Sites to Avoid Penalties
Google recently shared reasons why it will remove websites from its index. The main reason why a website would be removed is if it doesn’t meet Google’s quality guidelines. Google’s main objective is to rid its index of spam websites that its users have no need for.

Too Much SEO? Google’s Working on an “Over-Optimization” Penalty for That
According to Search Engine Land, Google’s Matt Cutts made an announcement that Google is working on a search ranking penalty for websites that are “over optimized” during a panel at SXSW. The new penalty will be launched within the next few weeks.

9 Hot Social Networks to Watch
Although they haven’t had the same amount of success as Facebook and Twitter or the seemingly overnight success of Pinterest and Foursquare, these social networks are worth paying attention to. Don’t miss out on these 9 up-and-coming websites designed to connect people online and in real life.

Bing, Not Google, Favors Wikipedia More Often in Search Results
According to a recent study, when you conduct searches on Bing you’re more likely to see Wikipedia in your search results than for the same search on Google.

According to Brafton news, a recent report from xAD stated that over half of local mobile search clicks result in calls directly to the business. The study’s results showed that people searching for businesses in their local area are very likely to purchase and a solid local presence online will allow them to find a business’s information easily and quickly.

Local search has a 7% click-through rate compared to display ads that have a .6% click-through rate. According to the study over 37% of people who click the links end up calling the business, requesting more information about the business, searching for directions or taking another action.

A local SEO campaign can help your local business make a prominent presence in the local listings so your customers will be able to find you. More online exposure means more phone calls to your business, so check out Local Splash’s local SEO services today.

According to Search Engine Land, Google now allows users to block pay-per-click (PPC) ads from certain companies from showing up in their search results. This “block sites” feature was added in November and works whether you are signed in or signed out of your Google account.

The block sites feature used to allow users to block sites from both the web search results and the PPC results. However with the release of Search Plus Your World, the ability to block sites went away and hasn’t come back. Users can still block PPC ads from certain sites from showing up in their search results, which can definitely impair their paid marketing efforts. This is just another reason why focusing on the local search results is important. Users cannot block your business information from showing up there, which means you still have the chance to put your business in front of your ideal target audience, potential customers searching for your business in your area.

Local Splash can get your business on the first page of Google, check out our services here.

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Tag Archives: local seo services

Top SEO News: Week of March 19, 2012

Local Search Campaigns Equal More Calls to Your Business

Google’s Block Sites Feature Allows PPC Results Blocking