Tag Archives: local seo services

Top SEO News: Week of October 24, 2011

Last Updated On March 14th, 2024SEO News, , , ,

Check out the top SEO, search engine and Internet marketing industry news stories from around the Web this week.

Google Set to Launch Service to Rival iTunes
According to an article published by Guardian, Google is only a few weeks away from unveiling a new service that will compete with Apple’s iTunes store.

Google Mulls Buying Yahoo
Google is considering buying Yahoo. Although a formal proposal has not yet been made, Google and prospective partners have held meetings to discuss the possibility.

Google News Moves Advanced Options to Search Bar; A Sign of Things to Come?
The advanced search options in Google News have recently been moved from their own page and placed right inside the main search bar. To view screenshots of the new appearance, read the full article.

MC Hammer Unveils New Search Engine Venture WireDoo
MC Hammer, former rapper and current reverend, recently announced his plan to launch a new search engine, WireDoo. WireDoo will aim to bring something new to the search market, “relationships search.” This will present content that is similar to a search query as well as content relevant to it.

Meet Shelby, Your Personalized Channel for Web Video
A new application, Shelby.tv helps organize the YouTube videos your friends post on Facebook, Twitter and Tumblr into one stream. Users will be able to watch the videos in full-screen mode within the context of their friends’ recommendations.

Start Mobile Marketing Today with These Tips

Last Updated On June 27th, 2024Local SEO, Mobile Ads, , ,

GoogleMapsonPhonesMobile marketing is quickly becoming a large part of local SEO because consumers are using their mobile phones to search for businesses close to their current location. Mobile search has allowed consumers to find local businesses that are nearest to them while they’re on the go, which is why local SEO and mobile search are becoming so important. Here are some tips from MSNBC to help you begin mobile marketing for your company today.

1. Use location-based applications. Many consumers are using free mobile applications (apps) to find the businesses they need, in their location while they’re on-the-move. These apps like Foursquare, Google Places, Yelp and Merchant Circle are also local directories. It’s important to make sure your business is found in these directories so they can be found on mobile devices. Go online and create or claim your business listing. Then optimize it and ask current customers to leave a review. This will help ensure people see your business when using these apps for search.

2. Make sure your website is mobile-device-friendly. Test your website on an iPhone, Android, BlackBerry, iPad and other popular mobile devices to see how it appears. If it doesn’t look right, don’t worry, there’s plenty of tools that you can use to create a mobile-friendly site. Try Mobify or Wirenode.

3. Make your own mobile app. This is a great way to connect with your consumers as well as drive sales through real-time promotions and local marketing. Mobile apps can also be used to enhance customer service by answering frequently asked questions, or for entertainment such as a game. Its up to you to decide how you can best incorporate your mobile application into your business plan.

Ready to get started with mobile marketing? Local Splash can help. Learn more about our local SEO and mobile marketing services here.

5 More SEO Tips to Optimize Your Website or Landing Page

Last Updated On June 2nd, 2023Organic SEO, , , , ,

seotips1Last time we discussed some simple search engine optimization (SEO) tips to help get your website or landing page to the top of the search engines. Here are 5 more tips to keep in mind when optimizing your website or landing page for search engines.

1. Don’t try to trick the search engines. Search engines do not like all SEO techniques. There are some techniques that are considered “black hat” or unethical and frowned upon by search engines. Some of these techniques such as keyword stuffing, hiding text or creating doorway pages may boost your page rank quickly, but once search engines catch on, your site will be penalized and may even be blacklisted and removed from search engine indexes.

2. Compete for keyword phrases, not single keywords. This will make your site more likely to show up in the search results for the most relevant search queries. Longer keyword phrases are better to use when you’re in a highly competitive market because short one or two-word keywords are hard to rank for due to the fact that so many people are optimizing for them.

3. Design your website to be SEO-friendly. This means avoiding the use of flash and optimizing your photos. Search engines can’t read flash. Search engines read the text content of a site and can read photos and videos if you optimize them. So be sure to have plenty of keyword enhanced text with some optimized photos to add interest.

4. Fill your site with great content. This is something that will make search engines and your visitors happy. Valuable, convincing content will increase your chances of a site visitor becoming a customer. Keyword-rich, fresh content will help increase your credibility in the eyes of Google and other search engines and your site will likely be awarded with higher rankings.

5. Remember that first page placement on Google does not happen overnight. SEO takes time and it’s a trial and error process. Always track your SEO efforts in order to decide which tactics are working for your business and which aren’t. If you are unfamiliar with SEO, look into hiring a professional to help you. Just remember, high rankings take time; don’t give up!