Tag Archives: local seo techniques

This is collection of posts from the Local Splash Blog that cover specific local SEO techniques.

Gmail Will Be Integrated in Google Search Results

Last Updated On August 13th, 2014Search Engine News, , , , , , ,

gmailintegratedinsearch

According to Search Engine Land, Google just announced this morning that they will be including emails from Gmail in search results. Users will be able to search Google and find relevant emails and shared links from their Gmail account directly in the search results. Users will also be able to search for contacts they’ve emailed recently and see their messages as well as get updated information and statuses for upcoming flights.

This Gmail integration is currently available in trial mode. You can sign up to try it out here.

Local SEO 101 [Infographic]

Last Updated On August 13th, 2014Local SEO, , , , , , , ,

Check out our first Infographic, filled with local SEO statistics and other facts.

Key Takeaways for you to repost/tweet/share:

  • 40% of Google Maps usage is on mobile devices
  • 33% of mobile searches are local and 61% of those users actually called the businesses
  • 97% of U.S. Internet users gather shopping information online, of those, 86% search for local businesses
  • 73% of all online activity is related to local content
  • Less than 1% of clicks occur after the 2nd page of search results on Google
  • 20% of all searches are related to location

InfoGraph Front Digital 1

AT&T Releases Its Local Insights Report – Most Popular Categories Include Restaurants and Automotive

Local SEO, , , , ,

According to AT&T’s Local Insights Report, restaurants and automotive are the most popular local search categories in online and mobile searches. Other popular categories are movie theaters, beauty services and hotels as well as real estate, finance and legal services. The top growing search categories are pharmacies, toy stores, department stores, travel agencies and shoe stores.

Mobile searches now represent over 30% of all searches across the YP Local Ad Network and mobile search will continue to grow as more people upgrade to smartphones.  The Local Insights Report found that most mobile searchers used the “click to call” option to get more information about the business where users who were searching online visited the website to further research the business.

For more details, read the full Local Insights Report.